Myriad self-publishing sites and services are competing for authors’ and publishers’ business. Blurb.com, a San Francisco company, has introduced an intriguing PDF-to-book service that lets customers use the design and layout application they prefer to create a PDF that may be used to produce the printed book. Moreover, the company offers templates for use in Adobe InDesign, one of the most advanced document design applications available (the one I prefer) and easily followed guidelines for setting up pages, books and cover designs in other applications.
This kind of templated design service is essential to making books that look good, which is one of the keys to selling books, which customers do judge by their covers, the quality of the paper and design.. Blurb can produce books of up to 440 pages using standard paper and 160 pages using premium paper stocks. Pricing is listed here.